When you browse Used-Line.com for equipment, you can now choose to view only those listings that include images.
Click the image below to view the highlighted “Only show ads with images” icon and the different results that you’ll get when you click it. Note also the change in the number of the results shown.
The default is to show all ads.
Choose to view all listings, or only those that include images.
Now why should our blog readers miss out on our monthly newsletters? Well, the answer is that you don’t have to any longer because we’re now going to bloggify them into a new blog category, called – you guessed it – Newsletters. 
So, here it is: The Dec 1, 2014 edition of the Used-Line e-newsletter.
At the start of the year, we shared some content that was brought to us by our users, viewers, and dealers. The response to this newsletter encouraged us to bring our readers Part 2.
And here it is!
In their own words: RF IMAGING & COMMUNICATION is an enterprise in Las Vegas, Nevada, specializing in the buying and selling of used electronic test and measurement equipment and communications radio service monitors. We offer a wide variety of pre-owned test equipment, and we also rent and lease equipment at a very competitive rate. We will open for you a test equipment bank account: Trade-in your used equipment towards new or used equipment with no cash involved and trade-in your surplus equipment for credit towards future purchases. Save 30-70% on used electronic test equipment. Major brands include IFR, MOTOROLA, CUSHMAN, STABILOCK, WAVETEK, H.P. and TEKTRONIX.
I love posts with numerical titles like, “Ten Signs That Show You Need to Call a
Technician“, or “Five Test & Measurement Instruments You Can Build out of Common
Household Objects.”
Well, here’s one that I would never have been able to come up with on my own. Directly
from the EquipNet Blog: Seven Plant Closing Mistakes And How to Avoid Them.” This is a serious topic and one that surely needs addressing. Equipnet has run with this difficult issue and authored an e-Book with tips, advice, and practical suggestions on plant closures and restructuring.
Continuing on our theme of numerical blog titles, MATsolutions gets right under
the skin of component materials with its blog on “6 Dielectric Measurement Techniques“. I like the way the blog ends with “Possibly related posts”. This could (possibly) be an indication that accuracy is an important attribute of this company’s mission.
The MATsolutions blog pages are not skimpy – offering an eclectic selection of posts on test equipment, measurement techniques, periodic sales, and calibration.
If you’re looking for no-frills blog posts on the latest test equipment, you’ll find them here. Don’t shy away from the blog’s plain design. The posts are short and sweet, and if you need more info, you can easily link from the post to the specific equipment listings on the Signal Test website.
Be sure to read the review of the SKG test tweezers – and then compare with the Agilent (Keysight) 16334A.
And there’s more! If you’d like to find out how some of your tools work, check out the Signal Test video page. You may find a demo of your recently purchased TDR, power supply, or impedance analyzer.
This video is just one of the many that Marshall Scientific has uploaded onto their YouTube channel. Each short clip (many are less than a minute long) shows a demonstration of the featured lab equipment in action – complete with sound effects!
View the Marshall Scientific video channel
Play the Innova 2180 clip
Do you remember my recent post (December, 2013), Used-Line Usability Gems? Where I ‘fessed up that I work for Used-Line.com? And I did say that we have more gems, right? Well, here are three more that our smart web people have developed..
MFR shown in Used-Line search results
With the inclusion of the manufacturer’s name in your search results, you can quickly find exactly what you were searching for.
Ordering a product directly from a dealer.
How to Increase Your Rank in Used-Line Searches
Look out for more usability gems in future blog posts!
Do you know that there are at least three ways (maybe there are more) to view Power Analyzers on Used-LIne.com? Of course, the same applies to many of the other categories on Used-LIne. But today we are going to focus on just one instrument category – power analyzers – for illustrative purposes.
These three paths all serve different purposes. Used-Line has so much to offers its visitors!
Let’s talk about listings first because this is why a potential buyer of a power analyzer will visit Used-Line.com.
How do you find power analyzer listings on Used-LIne?
Well, I could send you the Used-Line Help manual. No. Let’s be honest. Which of our users really need help finding equipment listings on our website?
You probably fit into one of the following four user profiles:
Profile 1: You know what you’re doing.
Profile 2: You’ve learned what to do.
Profile 3: Used-Line developers have made searching on Used-LIne such a cinch, there is no need for instruction.
Profile 4: Keep on reading!
So, no instructions needed – only a link: Used-Line Power Analyzer Ads.
Now that you’ve seen the listings, how about some descriptions of the various power analyzers that are listed?
Which takes us to Used-Line’s specifications pages for test and measurement equipment.
If you followed the link to the power analyzer listings on Used-Line, you will have noted that there are 871 listings (as of today’s date)! Of course, you may have already decided which model you want, or you are a dealer looking for a specific manufacturer’s analyzer for one of your customers. But, what if you’d like to know a little more about a particular model? Or you want to check specs and features of a number of models before making your purchasing decision? What kind of power analyzer operation modes are essential to your work environment? Is harmonics measurement a must-have feature?
In other words, you would like to learn more about what types of analyzers are available and drill down into some specific characteristics about the various models in the market.
Here’s what you can do:
Used Fluke 435 | used-line.comFind your used Fluke 435 Power Analyzer at used-line.com, the Online Marketplace for used Test and Measurement equipment.
And here’s the best part! After studying the specs and features of the Fluke 435, you may decide this is just what you have been looking for. Scroll up the very page you landed on to view the Fluke 435 features description and you will find all the current Fluke 435 listings on Used-Line.
Yes, Used-Line actually provides a glossary of terms. Most, but not all the terms, are key specifications organized by instrument. Figuring that most of our users are familiar with the specs of the instruments they are interested in, we’ve hidden the glossary in the small fine print that can be found at the bottom of each page. Go ahead and see if you can find it. You just never know when you may need to look up a spec description while browsing our listings. Let our glossary get you started on your search for specification definitions. In case you don’t have a magnifying glass on hand, here’s the link. Of course, you want the Power Analyzer glossary, so that in case you were losing sleep wondering what Total Interharmonic Distortion really is, click below to find your answer.
And you thought that Used-Line is just a market place for pre-owned hi-tech and scientific equipment?! Of course, it’s that! And much, much more.
I work for Used-Line.com. You didn’t know that, right?
So, despite the fact that I am a Used-Line employee, until recently, I had not kept up 100% with ALL the exciting developments going on – particularly on the Used-Line website. I’m not talking about massive, life-changing changes, but rather, the small little niceties that I’ve come across lately, or which have been pointed out to me by co-workers.
And here they are.
We’ve got lots more gems. More next time!
Do you ever find that because some equipment model numbers are so ubiquitous, when you search for them on your favorite search-engine or on Used-Line, they will return way too many results, most of them will not be connected to what you had in mind, and the model you were trying to find will only show up on page 7 of the results?
Of course, if you search for model Z3RA29-56L3 (not a real model number as far as I know), you are very likely to find what you are searching for on page 1 of 1. However if you search for model 123 (this is a real model number) on Used-Line, 300+ results could be returned, with a very low relevancy in terms of your personal search. The reason: Many manufacturers name their equipment models using numbers that include 123 in this exact sequence. Examples: 123, 12338, 1232A, 1230T, 123R, SPS-1230, 102-123, and so on.
As you must realize, searching for a model number made up of numbers exclusively – no letters – makes matters worse. The descriptions and synopses that accompany your results may contain your model number in a price tag or even in a specification. Take a look at this Used-Line listing for a Tektronix 492 spectrum analyzer, which showed up in the results of my search for a 123 Fluke ScopeMeter.
Search result based on specs in listing description.
Do you see why my search pulled in this listing? The amplitude range is –123 dBm to +40 dBm.
So, what to do about this?
Well, you can code some new search algorithms and send them along with your resume to the recruiting department of your favorite search-engine.
Or, you can fiddle with various settings in your search engine to train it to guess what you are looking for. And, of course, in some search engines, you can use an advanced search function to search for an exact term. But this all takes a few steps.
So, take a look at what our developers at Used-Line have done to make searching a cinch.
Used-Line has reduced the number of steps typically required to narrow down a search – to a single click. Here is how it works. We will use model 123 as an example.
Drop-down list for model #123 search
What we have actually done here is to select a specific model. When we previously searched for a 123 and simply waited for the results to come in, the system returned the 300+ models on Used-Line that contain the number, 123. Now, after picking the specific model number, 123, from a selection of suggested model numbers, the system returned 20 models – all exactly what we were searching for. Not only has our search been narrowed down – it has zoomed right into what we were looking for.
No more clicking back and forth between pages and pages of irrelevant search results.
Now you give it a try!
Probably not at a Walmart store.
And why would I want a Clintec Automix Compounder?
Well, personally, I don’t actually need one – but – according to the stats on Used-Line, quite a few of our users do.
Before we look at the statistics, let’s try to describe what a Clintec Automix Compounder is. It is not a gas chromotograph, which was discussed in our most recent blog about the Agilent 5975. After doing your compounding thing with the Clintec Automix, you could then use the Agilent 5975 to separate and analyze what you compounded, but why would you want do to that? You would be reversing the process, wouldn’t you?
The Clintec Automix Compounder is a parenteral nutrient compounding system. If I understand this correctly, parenteral nutrient compounds are compounds that are administered by circumventing the digestive system. The compound is often fed intravenously.
Saline solution for IV (Photo credit: Wikipedia)
Most of us are familiar with IV (intravenous) lines, but are less familiar with the processing of the mixtures that are inserted into the IV lines. This is where compounding systems come into the picture. The Clintec Automix 3+3 Compounder is one such system. It is an automated system, and it can handle the processing of large volume ingredients, such as water and glucose.
Now let’s move on to the statistics.
Last month, July 2013, the terms, “clintec automix” were used in Used-Line searches 199 times. These two terms used together took up position number three in the top 100 search terms entered by visitors. Similarly, Google Analytics revealed that “clintex automix” was used in 72 Unique Searches on Used-Line, placing the terms in position number one for the month of July.
| Analytics | Count | Unique Search | Position |
|---|---|---|---|
| 72 | 1 | ||
| Used-Line | 199 | 3 |
So where can you find a Clintec Automix 3+3 Compounder? On Used-Line, of course!
If you are in the market for a Clintex Automix compounder (you may be one of the 72 unique searchers who contributed to our July statistics), Toronto Surplus & Scientific has listed a Clintec 2M8286 Automix pump module on Used-Line. Toronto Surplus & Scientific Inc. has provided the following specifications on their own website:
If the pump module is not specifically what you want, you can post your own want list in the Used-Line Wanted System, which sends out a daily list of wanted items to all registered dealers. We will be talking about the ULWS soon! Watch for it!
Related article:
Baseball Windup (Microsoft Office Image)
You mean you need a reason? Ok, so fine, we’ll give you six reasons. All six reasons are based on points that Used-Line customers have already made about Used-Line’s portal for used test, lab, and semiconductor equipment.
Used-Line appreciates customer feedback, both positive and negative. Well, mostly positive! But we are always ready to learn from our customers.
Let’s make one thing clear. There aren’t only six reasons for listing your equipment on Used-Line.com. We’re simply listing the TOP six reasons here. Our blog post would become a lengthy dissertation if we were to list them all. And you would probably get the point by the time you read Reason #73.
The six reasons we chose are those that we garnered from our customers’ feedback. You can read what our customers have said in their own words in our customer testimonials. Thank you, Used-Line customers!
Baseball Pitch (Microsoft Office Image)
1. EXPOSURE
Used-Line exposes you to a large potential customer base. Used-Line visitors, whether dealers in the market for buying or selling equipment, or private buyers and sellers, learn to trust those users they conduct transactions with on Used-Line. It is easy on Used-Line to build your own network of long-term trustworthy dealers and customers because of the solid framework for conducting your business and because of the vast selection of equipment listings.
2. ADVERTISING RESOURCES
Billboards. Banners. Listings. Your own promotions.
Plane Banner (Edited Microsoft Office Image)
The advertising packages available on Used-Line are both numerous and flexible. You can be up and running in a few minutes. A first-time visitor to the site can advertise his equipment in a listing right away, simply by completing an online form. For our more sophisticated brand boosting options or for a custom-designed strategy, you can contact a Used-Line Sales Rep directly. Used-Line understands that its users have many different requirements and budgets and, as a result, Used-Line offers many flexible options.
3. EXPANDING BORDERS
There is no need to restrict your customer base to a couple of city blocks.
Of course, borders in our world have fallen away with the globalization of markets via the Internet. However, Used-Line’s international Dealer Directory provides instant contact with a vast listing of registered dealers from all over the world. This both broadens your customer base, and gives you access to hard-to-find equipment that may be available in locales at a distance from your physical location.
4. TRIAL PERIOD
The one-month free trial of Used-Line advertising lets you test the system and examine your results. You should be able to gauge the potential ROI during this first month, as well as view your results with the Used-Line Statistics feature.
5. PRICE
Price means different things to different people. Price can mean the cost of your expenses for selling equipment via Used-Line. Price can mean the selling price of your equipment. Whatever it means to you, on Used-Line, you can find the price that works for you. If your equipment is on the lower end of the pricing scale, you will be able to find a pricing scheme for selling your equipment that may cost you nothing or next-to-nothing, but which will get you top dollar for your equipment. On the other hand, you can choose a budget-friendly package with the best results for selling your high-end equipment.
6. CUSTOMER SERVICE
A smile. A fast response time. Friendly advice. Flexibility. Full attention to your specific requirements. Professional. Goes the “extra mile”.
Need we say more?
If you’re wondering why your listings on Used-Line.com generate many VIEWS, but a very low CTR (Clickthrough Rate) with a decided lack in RFQs, then you are asking the right questions.
How do you check if your ad (listing) is getting the views but not the clickthroughs?
Used-Line now offers a Statistics service that can show you all the activity taking place on your listings – both individual and overall listings. We previously discussed how to write a good sell ad for Used-Line. Now let’s find out if you really do need to work on your ads – or if, in fact, you are doing OK.
The new Used-Line Statistics service can tell you how your listings are doing by providing you with:
Okay. So how do we retrieve all this important information?
RFQs received
How many users viewed your postings
Click-throughs to your site
Number of users that clicked the Phone button.
Note: At times, you may want to update a listing because of new or changed information. This is fine, as long as you realize that your listing will be reset. When a listing is reset, the statistics for that listing are reset. As a result, only the statistics for the most recent version of your ad will be shown.
So, let’s get tracking!
